#consumer experience

[ follow ]
#consumer-experience
The Drum
1 month ago
Marketing

Is your omni-channel retail strategy disruptive or just distracting?

Brands must ensure a seamless shopping experience without overwhelming consumers with distractions in the omnichannel retail landscape. [ more ]
Forbes
1 month ago
Artificial intelligence

Council Post: Navigating The AI Revolution In Marketing

AI is crucial for modern marketing success, with high adoption rates among marketers and potential for transformative impact. [ more ]
Forbes
1 month ago
Artificial intelligence

Council Post: Navigating The AI Revolution In Marketing

AI tools are crucial for modern marketing success, with 64% of marketers considering them very important in the next 12 months. [ more ]
Android Police
1 month ago
Tech industry

I'm hardly excited for a new Chromecast when Google filled Android TV with ads

Chromecast with Google TV now includes ads on the home page, leading to consumer dissatisfaction and concerns over relevance and intrusiveness. [ more ]
Forbes
2 months ago
Marketing

Revolutionizing Retail With Seamless Omnichannel Shopping

Omnichannel advertising bridges physical and digital retail spaces, creating a unified consumer experience. [ more ]
Digiday
2 months ago
Marketing

Research Briefing: Frequency capping matters most on streaming platforms

45% of marketers prioritize frequency capping on ad-supported streaming platforms. [ more ]
The Drum
1 month ago
Marketing

Is your omni-channel retail strategy disruptive or just distracting?

Brands must ensure a seamless shopping experience without overwhelming consumers with distractions in the omnichannel retail landscape. [ more ]
Forbes
1 month ago
Artificial intelligence

Council Post: Navigating The AI Revolution In Marketing

AI is crucial for modern marketing success, with high adoption rates among marketers and potential for transformative impact. [ more ]
Forbes
1 month ago
Artificial intelligence

Council Post: Navigating The AI Revolution In Marketing

AI tools are crucial for modern marketing success, with 64% of marketers considering them very important in the next 12 months. [ more ]
Android Police
1 month ago
Tech industry

I'm hardly excited for a new Chromecast when Google filled Android TV with ads

Chromecast with Google TV now includes ads on the home page, leading to consumer dissatisfaction and concerns over relevance and intrusiveness. [ more ]
Forbes
2 months ago
Marketing

Revolutionizing Retail With Seamless Omnichannel Shopping

Omnichannel advertising bridges physical and digital retail spaces, creating a unified consumer experience. [ more ]
Digiday
2 months ago
Marketing

Research Briefing: Frequency capping matters most on streaming platforms

45% of marketers prioritize frequency capping on ad-supported streaming platforms. [ more ]
moreconsumer-experience
The Drum
6 months ago
Marketing

My ad diary: Dept's creative director on a random day's best marketing

Many people working in the marketing industry are not actively aware of advertising in their daily lives.
Engaging with advertising as a consumer can be challenging, as ads are often disguised or easily overlooked. [ more ]
Mediapost
7 months ago
Marketing

Solving The Brand & Performance Disconnect

CMOs and marketers are under pressure to balance brand and performance marketing.
Separation between brand and performance is impacting consumer experience.
Data and technology present challenges in managing brand and performance marketing. [ more ]
[ Load more ]